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Ep #20 - Marketing and the Law of Reciprocity...

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It's an all new Marketing Geeks podcast with your marketing geek superstars Andros Sturgeon and Justin Womack. Today, we enter part 2 of our influence series looking at the law of reciprocity. This is a part of the 6 pillars of influence as cited in the Robert Cialdini book aptly titled “Influence.” 

Throughout this show, we cover all the current geek news, we introduce a brand new marketing book segment, and we just continue to give massive value. Listen in and enjoy the show. 

For those of you interested in the relationship marketing software called Rocket Notes, you can sign up for a free account by visiting the website and entering invitation code “PODCAST.” You can use the software for free and will only pay when you actually use it to send cards, gifts, or custom swag items. This software does integrate with CRMs like Infusionsoft and Salesforce. Email us at if you want to connect it to Salesforce or if you have any questions.

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